~ The first-of-its-kind app aims to bring communities together ~
~ Dr. PTR Palanivel Thiagarajan, Minister for Information Technology and Digital Services,
Government of Tamil Nadu launched the Hyper-local App ~
Chennai, February 19 th , 2024: Kynhood Technologies, a new-gen media service platform,
launched KYN, a first-of-its-kind truly hyper-local App that strengthens communities, today. Dr.
Palanivel Thiagarajan, Minister of Information Technology and Digital Services, Government of Tamil
Nadu unveiled the app. ‘KYN’, an acronym for Know Your Neighbourhood, aims to facilitate seamless
communication within the hyper local community.
Speaking about Technology at the launch, Dr. Palanivel Thiagarajan, Minister of Information
Technology and Digital Services of Tamil Nadu said, “Technology has brought many benefits and
positives to many individuals, to society, to countries. Perhaps most of all in the field of education,
where it has greatly democratised the access to knowledge. Too many of our children, spend their
times on screen, on phones, on tablets, on the internet and we see increasing isolation, increasing
polarization in society.
He indeed expressed his happiness during the launch. “I think in a platform that can afford the space
for local business, local talent, local communities to connect, we will start to see a healthier
economy, healthier internet utilization and eventually a healthier society as well. I think this a
valuable application for us as a society”, added Dr. Palanivel Thiagarajan.
Introducing the app, Ms. Gayathri Thyagarajan, CEO, Kynhood Technologies said, “Kyn is the ONLY
platform that triangulates television, print, and social media for the hyperlocal community. Chennai,
our first market, has been divided into 14 zones and each zone will have its own television, print and
social media. Kyn is a platform not only for promoting talent – arts, sports, entertainment etc, but
will also help home entrepreneurs and small businesses in neighbourhoods grow their marketplace.
Besides this, influencers even with smaller follower count, can make a bigger impact in the
neighbourhoods, as there is a finite number of residents in each area. We also provide a great
opportunity for established brands to promote and customise their offerings in each hyperlocal
zone. Kyn will have both publisher and user-generated content, all carefully curated to provide users
with high-quality entertainment and information about everything in their neighbourhood”.
Other guests present at the launch include Vita Dhani, Founder of Dani Foundation & Governing
Board Member of the International Table Tennis Federation (ITTF), Tennis legend Mr. Vijay Amritraj,
Padma Bushan awardee and scientist Mr. Nambi Narayan and actors Mr. R Madhavan & Mr.
Siddharth.
Key Features of KYN
LIVE: The app allows users to watch all important LIVE programmes from anywhere in the country or
around the world, including new happenings, daily spiritual content, and local events like school or
college cultural events and sports days.
UGC: The app has an infinite platform where users can create and publish their own content to
showcase their talents, establish their voice, and share their writing skills. As a neighbourhood
platform, the users can be the voice of their community and grow in popularity faster than any other
application.
Marketplace: A unique concept that enables local businesses and home entrepreneurs to create
their own neighbourhood marketplace. This provides identity, opportunity, and, most importantly, a
way to avoid feeling lost in the real world.
Download KYN:
Social Media Handles:
Website : https://www.kynhood.com/
App Web Version : https://app.kynhood.com/
Facebook : https://www.facebook.com/kynhoodofficial
Instagram : https://www.instagram.com/kynhood/
LinkedIn : https://www.linkedin.com/company/kynhood/
Twitter : https://twitter.com/kyn_hood
Youtube : https://www.youtube.com/@kynhood
App Download Links:
Android: kynhood technologies private limited on Google Play
Apple: kynhood technologies private limited on Apple Store\