CavinKare’s Nyle Introduces the Next Wave of Haircare from Routine to
Results with Nyle++, Featuring Nyle++ 1 st ever Serum Shampoo & Chia Seed
Gel Shampoo
● Nyle++’s first-ever Serum Shampoo delivers glass-shine hair, while the Chia Seed Gel
Shampoo intensely moisturizes, strengthens, and reduces hair fall by up to 98%, marking a
new-age hybrid haircare approach.
● Expanding Nyle’s portfolio to meet new-age consumer needs with high-performance,
sensorial-first haircare solutions
Chennai, 28 April, 2026: Nyle, a range of premium natural and safe hair care products from FMCG
major CavinKare Pvt. Ltd., has launched Nyle++, a new innovation-led, performance-driven range
that introduces two breakthrough formats—Serum Shampoo and Chia Seed Gel
Shampoo—marking the brand’s entry into hybrid haircare formats with disruptive formulations
designed to combine multiple benefits in a single step. With this launch, Nyle is strengthening its
portfolio by introducing Nyle++, where the first ‘+’ stands for Performance and the second ‘+’ for
elevated Sensorial Experience through unique textures, refreshing fragrances, and an enhanced
wash experience.
Designed for next-generation consumers seeking simplified, high-performance haircare without
compromising on results, the range introduces targeted, hybrid solutions. The Serum Shampoo,
infused with macadamia nut oil serum, delivers smooth, glass-shine hair in just one
wash—effectively replacing the need for post-wash serums and streamlining everyday routines.
Additionally, the Chia Seed Gel Shampoo with real chia seed gel is crafted to deliver intense
moisturisation while strengthening hair from within, helping reduce hair fall by up to 98%.
“Speaking on the launch, Mr. Rajat Nanda, Business Head – Personal Care, CavinKare Pvt. Ltd.,
said, “We’re seeing a clear shift in how consumers approach haircare today—they want fewer steps,
but better results. With Nyle++’s two new offerings, we are combining multiple benefits into one for
simpler routines and an enhanced sensorial experience. This launch also marks the beginning of a
larger journey for Nyle++, with plans to expand the range with more innovative offerings in the
future. From a business perspective, it is an important step in strengthening Nyle’s presence in high-
growth, innovation-led segments of the haircare category and expanding our portfolio with next-
generation formats. It reflects our focus on building solutions that are both high-performing and
relevant to evolving consumer needs, while also driving the brand’s premiumisation and long-term
growth.”
This launch builds on CavinKare’s track record of introducing differentiated formats in the FMCG
space, while remaining anchored in its commitment to innovation that enhances value for
consumers. The Nyle++ range, including Serum Shampoo and Chia Seed Gel Shampoo, is now
available across leading retail outlets and major e-commerce platforms like Amazon, Flipkart, and
Myntra, priced at ₹410/- for 340 ml and ₹890/- for 650 ml.