Chennai, 27 March 2024: Recently, Toyota Kirloskar Motor (TKM) was recognised for its
best CSR (Corporate Social Responsibility) practices under the category ‘Commendation for
Significant Achievement’ presented at the 18th CII-ITC Sustainability Awards. This is a
testament to the company’s relentless social efforts and the robust framework for CSR
governance and its successful implementation.
For this award, the TKM CSR activities were evaluated by the CII-ITC assessors under the
defined parameters that included Learning & Innovation adopted across all its CSR projects.
The company’s social initiatives demonstrated strong alignment with these parameters.
Furthermore, as a part of its CSR implementation process, TKM conducts periodic internal
assessment overseen by a board-level CSR committee, to actively monitor and
comprehensively measure the impacts, ensuring objectivity, credibility, and commitment to
compliance. Over the years, the company has implemented diverse assessment tools and
systems to evaluate its performance and bolster community enhancement and
environmental stewardship through sustained initiatives.
Notably, TKM’s CSR strategy embodies a dual focus on “Empowering Communities” and
“Enriching Environment”. Driven by innovation and guided by the principle of Kaizen
(continuous improvement), TKM’s CSR projects are organized into six key pillars: Skill
Development, Road Safety, Education, Environment, Health & Hygiene, and Disaster
Management. Additionally, its sustainable CSR model emphasizes community ownership,
unified interventions, behaviour change, and stakeholder engagement.
Sharing his thoughts, Mr. Vikram Gulati, Country Head and Executive Vice President
for Corporate Affairs and Governance, TKM, said, “At TKM, we are honoured to receive
the 18th CII-ITC Sustainability Award. We firmly believe in the strong connect and the
inclusivity that lies between business growth and societal progress. With a keen eye on
enduring interventions, we are focused on catalysing positive behavioural changes
especially through our child to community approach. Our continuous efforts are to actively
engage with communities, understand their unique needs, aspirations, and challenges and
tailor well thought programs to address the specific issues faced by them with sustainability
at the core.
TKM has been successful in attaining sustainability in CSR by incorporating long-term
strategic planning, engaging stakeholders to collaborate & support, timely project
executions, implementing effective monitoring and evaluation mechanisms to track the
project progressions, thereby aid the absolute community necessities.
This award reaffirms Toyota’s commitment to driving positive change and making a
meaningful difference in the lives of people and the community. So far, we have achieved an
outreach of over 2.3 million beneficiaries through our various social interventions. As we
continue to evolve and adapt, we remain committed to optimal resource allocation and
gauging effectiveness of all our CSR projects to enable stronger and meaningful
interventions for the societal development.”
Rooted in Toyota’s global vision, TKM’s CSR programs are dedicated to fostering a resilient
and sustainable society.
