Business

Rajparis Unveils New Identity, Shruti Haasan as Brand Face, and Blue Jewel at ECR Announced its Golden Jubilee Vision of entering 500Cr revenue club by 2030

deccanwebtv Jul 10, 2025

Chennai, 9^th July, 2025: As it steps into a bold new era ahead of its golden jubilee in 2030, Rajparis, one of Chennai’s most respected real estate names, has announced its Vision 2030 with three landmark developments that mark a transformational moment in its journey: the unveiling of a refreshed brand identity, the appointment of Shruti Haasan as its first-ever brand ambassador, and the launch of a boutique luxury project, Blue Jewel, on East Coast Road (ECR).

With this renewed identity, Rajparis is aiming to become a 500crore revenue company by 2030, driven by strategic expansion, elevated construction and design standards, and deeper customer engagement. Through its allied venture, Anandam, Rajparis has already consolidated over 1 million square feet of prime land parcels in Chennai, earmarked for the development of lifestyle-focused residential and mixed-use communities. Additionally, the company is actively exploring expansion into increasingly becoming high-potential markets in RoTN, beginning with Kancheepuram and Madurai, extending its legacy of trust and quality to a broader audience.

At the heart of this transformation lies a story of legacy and emotion. The name Rajparis was lovingly coined by the company’s two founders – both qualified engineers – by combining the names of their parents as a tribute to the people who shaped their values. What began as a gesture of love and respect has grown into a philosophy that defines the brand: treating every customer like family and building homes with the same care and integrity they would offer their own loved ones.

Commenting on this milestone development, the founders of Rajparis – Mr. R. Satchidanandam, Chairman and Mr. R. Jeyakumar, Managing Director said, “This name is our story – it carries our parents’ blessings and our promise to treat every customer like our own family. Every project we create is guided by the values we grew up with – trust, respect, and care that comes from the heart.”

Over the past 45 years, Rajparis has earned the trust of thousands of families by delivering homes defined by quality, reliability, and human connection. The founders’ engineering backgrounds bring unmatched technical depth to every project, further strengthening the brand’s credibility in a competitive real estate landscape.

Joining this exciting new phase is acclaimed actor and multifaceted artist Shruti Haasan, who now serves as the face of the brand. Known for her elegance, authenticity, and versatile style, Shruti perfectly embodies the contemporary, refined lifestyle that Rajparis envisions.

Commenting on her collaboration, Actor Ms. Shruti Haasan added, “I’m delighted to associate with Rajparis, a brand that stands for trust and timeless value. Their passion for crafting exceptional homes deeply resonates with my belief in thoughtful design and meaningful experiences.”

Anchoring the new brand vision is the launch of Blue Jewel, a boutique luxury project designed for just 55 privileged families, located in the serene surroundings of Muthukadu on ECR. These expansive 3BHK residences, each spanning 2,200 sq. ft., offer triple panoramic views – of the Bay of Bengal, the Muthukadu Lake, and the historic Buckingham Canal – making them one of Chennai’s most unique living experiences.

Commenting on the future plans, Mr. Rajkumar Satchidanandam , Director of Rajparis said, “Our new identity, our association with Shruti Haasan, and the launch of Blue Jewel mark a defining moment for Rajparis. With Blue Jewel, we are setting new benchmarks in boutique luxury projects while remaining deeply rooted in the values that have guided us for 45 years. As we look to the future, we are committed to carrying forward our legacy through innovation and technology-driven excellence.”

இந்தியாவின்அடுத்ததொழில்முனைவோர்அலையைமேம்படுத்தசரக்குபோக்குவரத்தில்ஒருபுதியசகாப்தத்தைஅறிவிக்கிறது

deccanwebtv Jul 8, 2025

ஜூலை 03, 2025: இந்தியாவின் மிகப்பெரிய வணிக வாகனஉற்பத்தியாளரான டாடா மோட்டார்ஸ், புதிய டாடா ஏஸ் ப்ரோவைஅறிமுகப்படுத்துவதன் மூலம் சரக்கு போக்குவரத்தில் ஒரு புதியமைல்கல்லை உருவாக்கி, சிறிய சரக்கு போக்குவரத்தில் ஒரு மாற்றத்தைஏற்படுத்துகிறது. ₹ 3.99 லட்சத்தை மட்டுமே வெல்ல முடியாத தொடக்கவிலையுடன், டாடா ஏஸ் ப்ரோ இந்தியாவின் மிகவும் மலிவு விலை நான்குசக்கர மினி டிரக் ஆகும், இது விதிவிலக்கான செயல்திறன், ஒப்பிடமுடியாதபல்துறை மற்றும் சிறந்த மதிப்பை வழங்குகிறது.

புதிய தொழில்முனைவோர் அலையை மேம்படுத்த வடிவமைக்கப்பட்ட டாடாஏஸ் ப்ரோ பெட்ரோல், இரு-எரிபொருள் (CNG + பெட்ரோல்) மற்றும் மின்சாரவகைகளில் கிடைக்கிறது – இது வாடிக்கையாளர்களுக்கு அவர்களின்வணிகத் தேவைகளுக்கு ஏற்ற தீர்வைத் தேர்வுசெய்ய நெகிழ்வுத்தன்மையைவழங்குகிறது.

வாடிக்கையாளர்கள் தங்களுக்கு விருப்பமான ஏஸ் ப்ரோ வகையை நாடுமுழுவதும் உள்ள டாடா மோட்டார்ஸின் 1250 வணிக வாகன விற்பனைத்தொடர்பு மையங்களில் அல்லது டாடா மோட்டரின் ஆன்லைன் விற்பனைதளமான ஃப்ளீட் வெர்ஸில் முன்பதிவு செய்யலாம். டாடா ஏஸ் ப்ரோவின்உரிமையை வசதியாக மாற்ற, டாடா மோட்டார்ஸ் முன்னணி வங்கிகள்மற்றும் NBFCகளுடன் இணைந்து விரைவான கடன் ஒப்புதல்கள், நெகிழ்வான EMI விருப்பங்கள் மற்றும் மேம்பட்ட நிதி ஆதரவு, பல்வேறுவாடிக்கையாளர் தேவைகளுக்கு ஏற்ப வடிவமைத்தல் உள்ளிட்ட தொந்தரவுஇல்லாத நிதி தீர்வுகளை வழங்குகிறது.

ஏஸ் ப்ரோவை அறிமுகப்படுத்திய டாடா மோட்டார்ஸின் நிர்வாக இயக்குனர்திரு. கிரிஷ் வாக், “டாடா ஏஸின் அறிமுகம் இந்தியாவில் சரக்கு இயக்கத்தில்புரட்சியை ஏற்படுத்தியது. கடந்த இரண்டு தசாப்தங்களாக, இது 25 லட்சத்திற்கும் மேற்பட்ட தொழில்முனைவோரை முன்னேற்றம் மற்றும்சாத்தியக்கூறுகளின் அடையாளமாக மாற்ற வெற்றிகரமாக அதிகாரம்அளித்துள்ளது. புதிய டாடா ஏஸ் ப்ரோவுடன், புதிய தலைமுறை கனவுகாண்பவர்களுக்கான புதுப்பிக்கப்பட்ட நோக்கத்துடன் இந்த மரபைநாங்கள் உருவாக்கி வருகிறோம். நிலைத்தன்மை, பாதுகாப்பு மற்றும்லாபத்திற்காக வடிவமைக்கப்பட்ட ஏஸ் ப்ரோ, தங்கள் எதிர்காலத்தைபொறுப்பேற்கத் தயாராக இருக்கும் ஆர்வமுள்ள தொழில்முனைவோரின்லட்சியங்களை நிறைவேற்ற அதிக வருவாய் ஈட்டும் திறனைவெளிப்படுத்துகிறது.

டாடா ஏஸ் ப்ரோ பற்றிப் பேசிய டாடா மோட்டார்ஸ் வணிக வாகனங்களின்துணைத் தலைவர் மற்றும் வணிகத் தலைவர் திரு. பினாகி ஹல்தார், “நோக்கமுள்ள டாடா ஏஸ் ப்ரோ, வாடிக்கையாளர்களின் ஆழமானநுண்ணறிவுகளுடன் உருவாக்கப்பட்டது மற்றும் பல்வேறு வகையானபயன்பாடுகளை பூர்த்தி செய்யும் வகையில் வடிவமைக்கப்பட்டுள்ளது. இதுபல்வேறு நிலப்பரப்புகள் மற்றும் வானிலை நிலைகளில், லட்சக்கணக்கானகிலோமீட்டர்களை உள்ளடக்கிய கடுமையான சோதனைக்கு உட்பட்டுள்ளது. அதன் பல எரிபொருள் விருப்பங்கள், எளிதான மலிவு மற்றும்மேம்படுத்தப்பட்ட ஓட்டுநர் திறன் ஆகியவற்றுடன், டாடா ஏஸ் ப்ரோ பல்வேறுபயன்பாட்டு நிகழ்வுகளில் சிறந்த மதிப்பை வழங்குகிறது. நம்பகமான, எதிர்காலத்திற்குத் தயாராக இருக்கும் இயக்கம் தீர்வுகளுடன்தொழில்முனைவோர் மற்றும் சிறு வணிகங்களை இயக்குவதற்கான டாடாமோட்டார்ஸின் உறுதிப்பாட்டை வலுப்படுத்தும் எங்கள்போர்ட்ஃபோலியோவில் இது ஒரு மூலோபாய கூடுதலாகும். தமிழ்நாட்டின்மாறுபட்ட தொழில்துறை மற்றும் வர்த்தக சுற்றுச்சூழல் அமைப்பு டாடா ஏஸ்ப்ரோ வரம்பிற்கு ஒரு சிறந்த சந்தையாக அமைகிறது. அடிமட்டநிறுவனங்கள் முதல் டிஜிட்டல் முறையில் செயல்படுத்தப்பட்ட விநியோகச்சங்கிலிகள் வரை, ஏஸ் ப்ரோ வரிசை நம்பகமான, செலவு குறைந்தபோக்குவரத்திற்கு ஒரு ஸ்மார்ட் தீர்வை வழங்குகிறது.

ஆட்டோமொபைல்கள், மருந்துகள், பால் பொருட்கள், ஜவுளி மற்றும்சில்லறை விற்பனை போன்ற துறைகளில் MSMEகள் மற்றும் தொழில்துறைவழித்தடங்களின் வலுவான இருப்புடன், மலிவு, தகவமைப்பு மற்றும்திறமையான சரக்கு போக்குவரத்திற்கான வளர்ந்து வரும் தேவையை இதுசிறப்பாகச் சமாளிக்க முடியும். சென்னை, கோயம்புத்தூர் மற்றும் மதுரைபோன்ற நகர்ப்புற மையங்களிலும், சேலம் போன்ற முக்கிய லாரிமையங்களிலும், டாடா ஏஸ் ப்ரோ பை–எரிபொருள் அதிகரித்து வரும்தேவையை பூர்த்தி செய்ய ஏற்ற நிலையில் உள்ளது – CNG உள்கட்டமைப்பின் விரிவாக்கம் மற்றும் செலவு–திறனுள்ள தளவாடங்களுக்குஅதிகரித்து வரும் முக்கியத்துவம் ஆகியவற்றால் இயக்கப்படுகிறது. திருப்பூரின் ஜவுளி பெல்ட் மற்றும் திருவண்ணாமலையின் வர்த்தககிளஸ்டர்கள் போன்ற நிலைத்தன்மையை மையமாகக் கொண்டமண்டலங்களில், ஏஸ் ப்ரோ EV பால், கூரியர் மற்றும் மின் வணிகத்தில்டெலிவரி பயன்பாடுகளுக்கு உமிழ்வு இல்லாத தீர்வை வழங்குகிறது – இதுதமிழ்நாட்டின் முற்போக்கான பசுமை இயக்கக் கொள்கைகளுடன் சரியாகஒத்துப்போகிறது. மேலும், விவசாயப் பகுதிகள் மற்றும் அரை நகர்ப்புறநகரங்களில், ஏஸ் ப்ரோ பெட்ரோல் அதன் குறைந்த கையகப்படுத்தல்செலவுகள் மற்றும் நம்பகமான செயல்திறனுடன், முதல் முறைதொழில்முனைவோர் மற்றும் சிறு வணிகங்களுக்கு நம்பகமான நுழைவுப்புள்ளியை வழங்குகிறது.

அதிக சுமைகளை வழங்க வடிவமைக்கப்பட்டுள்ளது

விதிவிலக்கான சுமை திறன்

டாடா ஏஸ் ப்ரோ, 750 கிலோ எடை மற்றும் பல்துறை 6.5 அடி (1.98 மீ) டெக்கொண்ட ஒரு புதிய அளவுகோலை அமைக்கிறது. தொழிற்சாலையில்பொருத்தப்பட்ட சுமை உடல் விருப்பங்களுடன் கிடைக்கிறது – அரை-தளம்அல்லது பிளாட்பெட் – பல்வேறு பயன்பாடுகளில் வருவாயை அதிகரிக்கவடிவமைக்கப்பட்டுள்ளது. இது கொள்கலன், நகராட்சி பயன்பாடுகள் மற்றும்ரீஃபர் பாடி ஃபிட்மென்ட் போன்றவற்றுக்கு இணக்கமானது. அதன் அதிகவலிமை கொண்ட சேஸ் மற்றும் கரடுமுரடான திரட்டுகள் அதிக சுமைகளின்கீழ் நம்பகமான செயல்திறனை உறுதி செய்கின்றன.

திறமையான, பல்துறை பவர்டிரெய்ன்கள்

ஒரு மட்டு தளத்தில் கட்டமைக்கப்பட்டு லாபத்திற்காக வடிவமைக்கப்பட்டஏஸ் ப்ரோ பெட்ரோல், இரு-எரிபொருள் மற்றும் மின்சார வகைகளில்கிடைக்கிறது:

பெட்ரோல்: 694cc இயந்திரம் 30bhp மற்றும் 55Nm ஐ வழங்குகிறது, இதுஎரிபொருள் செயல்திறனுடன் சக்தியை இணைக்கிறது.

மின்சாரம்: டாடா மோட்டார்ஸின் மேம்பட்ட EV கட்டமைப்பு 38bhp, 104Nm முறுக்குவிசை மற்றும் 155 கிமீ வரம்பை ஒரே சார்ஜில் வழங்குகிறது, IP67- மதிப்பிடப்பட்ட பேட்டரி மற்றும் மோட்டார் அனைத்து வானிலைநம்பகத்தன்மைக்கும்.

இரு-எரிபொருள்: CNG-யின் செலவு-செயல்திறனை 5-லிட்டர் பெட்ரோல்காப்பு தொட்டியின் நெகிழ்வுத்தன்மையுடன் இணைத்து தடையற்றசெயல்பாடுகளைச் செய்கிறது. CNG பயன்முறையில், இது 26bhp சக்தியையும் 51Nm டார்க்கையும் உருவாக்குகிறது.

வசதியான, பாதுகாப்பான கேபின்

சாலையில் நீண்ட நேரம் பயன்படுத்தக்கூடிய வகையில் கட்டமைக்கப்பட்டஏஸ் ப்ரோ, பணிச்சூழலியல் இருக்கைகள், போதுமான சேமிப்பு மற்றும் நவீனவசதிகளுடன் கூடிய விசாலமான, கார் போன்ற கேபினைக் கொண்டுள்ளது. AIS096-இணக்கமான கிராஷ்-டெஸ்டெஸ்ட் செய்யப்பட்ட கேபினுடன்பாதுகாப்பு மிக முக்கியமானது. இது டிஜிட்டல் இன்ஸ்ட்ரூமென்ட் கிளஸ்டர்மற்றும் கூடுதல் ஓட்டுநர் வசதிக்காக விருப்பமான இன்ஃபோடெயின்மென்ட்சிஸ்டம் ஆகியவற்றைக் கொண்டுள்ளது.

ஸ்மார்ட் கனெக்டிவிட்டி & டிரைவர் அசிஸ்டன்ஸ்

மேம்பட்ட ஏஸ் ப்ரோவை நிரப்புவது டாடா மோட்டார்ஸின் இணைக்கப்பட்டவாகன தளமான ஃப்ளீட் எட்ஜ் ஆகும், இது 8 லட்சத்திற்கும் மேற்பட்ட பதிவுசெய்யப்பட்ட வாகனங்களைக் கொண்டுள்ளது. இது வாகன ஆரோக்கியம், ஓட்டுநர் நடத்தை மற்றும் முன்கணிப்பு பராமரிப்பு பற்றிய நிகழ்நேரநுண்ணறிவுகளை வழங்குகிறது, போக்குவரத்து செய்பவர்கள் முன்கூட்டியேபாதுகாப்பு முடிவுகளை எடுக்க அதிகாரம் அளிக்கிறது. கியர் ஷிப்ட்அட்வைசர் மற்றும் ரிவர்ஸ் பார்க்கிங் அசிஸ்டன்ஸ் போன்ற அம்சங்கள்நகர்ப்புற மற்றும் கிராமப்புற வழிசெலுத்தலை எளிதாக்குகின்றன.

ஈடு இணையற்ற ஆதரவு மற்றும் உரிமையாளர் அனுபவம்

நாடு முழுவதும் 2,500க்கும் மேற்பட்ட சேவை மற்றும் உதிரிபாக விற்பனைநிலையங்கள், தொலைதூரப் பகுதிகளில் ஸ்டார் குரு நெட்வொர்க்குடன்இணைந்து, ஏஸ் ப்ரோ நிபுணர்களின் உதவியிலிருந்து நீங்கள் ஒருபோதும்தொலைவில் இல்லை என்பதை உறுதி செய்கிறது. EV-குறிப்பிட்ட சேவைமையங்கள் மற்றும் வலுவான 24×7 சாலையோர உதவித் திட்டம் ஆகியவைஇயக்க நேரத்தையும் மன அமைதியையும் மேலும் மேம்படுத்துகின்றன. 

Shree Anandhaas Sweets and Snacks Opens Its First Store in Chennai,Bringing a 25+ Year Legacy of Sweet Indulgence

deccanwebtv Jul 5, 2025

Chennai, July 2025
Shree Anandhaas Sweets and Snacks, a beloved name from Coimbatore with a rich 25+
year legacy, proudly announces the grand opening of its 20 th store and first-ever 2000 sq.ft.
outlet in Chennai, located in Plot # 6/4, JJ Nagar, 6 th Block, West Mogappair, Chennai –
600 037. As an introductory offer, 50% discount of all products is being offered on 7 th
July 2025 only. For more details, please contact: +91 99448 55222.
Rooted in the culinary traditions of the Kongu region, Shree Anandhaas is renowned for
crafting over 200 varieties of sweets and snacks, each made fresh daily with unparalleled
dedication to quality and authenticity. From the iconic Badam Rose Laddu to the innovative
Gulkand Biscuit and the cherished Elaneer Halwa, these signature treats are now set to
delight Chennai’s food lovers.

A Legacy of Craftsmanship and Innovation:
Shree Anandhaas blends heritage with innovation, offering a range of sweets and snacks
that tell stories of tradition and creativity. Every creation is crafted by skilled sweet masters
sourced from across India, using the finest ingredients and maintaining the highest
standards of hygiene. The brand’s commitment to excellence extends beyond sweets to
include warm hospitality and beautifully curated gift boxes, perfect for festivals,
celebrations, and gifting.
The new Chennai store introduces the city to the Master Pieces —a unique blend of
traditional techniques and modern flavours, designed to create memorable moments. With
12 restaurants, 19 sweets and snacks outlets, and a growing presence in the bakery sector,
Shree Anandhaas is poised to become a household name in Chennai.
Mr. Manikandan Purushothaman, Managing Director of Shree Anandhaas Sweets and
Snacks said, “We are thrilled to bring Shree Anandhaas to Chennai, a city that celebrates
food and culture with unmatched passion. We aspire to be a part of your family, bringing
sweetness to every joyous and happy occasion. Our goal is to create cherished memories
through our craft, and we look forward to becoming a beloved part of Chennai’s culinary
landscape”.
The West Mogappair store is now open, inviting Chennaiites to experience the warmth,
quality, and flavours that have made Shree Anandhaas a favourite across generations. Join
us on this sweet journey and make every moment a celebration. This milestone marks the
beginning of an exciting expansion in the city, with upcoming stores planned for Kolathur,
East Tambaram, and Kellys.
For more details, please visit: www.anandhaassweets.com

Earthen Spaces & Sugal Group: Building a Legacy in Modern Real Estate

deccanwebtv Jun 26, 2025

Launched in 2022, Earthen Spaces is a new-age real estate venture rooted in the values of trust, transparency, and innovation. With a core vision to deliver thoughtfully developed plotted communities, the brand has quickly emerged as a credible name in Chennai’s evolving real estate landscape. The company operates under the umbrella of the Sugal Group, a respected conglomerate with strong presence across diverse industries including real estate, IT, lottery & gaming, and education. Led by second- and third-generation entrepreneurs, the group brings a legacy of ethical business and forward-thinking strategy.

The flagship ongoing project, RNK’s Vista Garden, is a 5.7-acre plotted development located in the fast-growing corridor of Kelambakkam, OMR. Featuring 138 villa plots in a secure, gated community, it boasts world-class infrastructure including solar-lit streets, black-top roads, storm-water drainage, landscaped green spaces, and recreational amenities – all crafted to reflect a premium, Dubai-inspired lifestyle.

As part of its next phase, Earthen Spaces is now venturing into villa development, reinforcing its commitment to delivering across all facets of real estate. To mark this evolution, the company is hosting a Grand Launch Event on 5th and 6th July 2025, unveiling a set of exclusive premium plots. Guests can enjoy launch-only spot booking offers,referral rewards, and participate in a lucky draw to win a trip to Dubai

With strong backing and a bold vision, Earthen Spaces is set to redefine the way communities are built and lived in.

For more details:
Earthen Spaces – RNK Vista Garden

Rajiv Gandhi Salai, Kelambakkam, Tamil Nadu 603103
Contact – 9090690306

AKB Developers & Promoters: 36 Years of Real Estate Excellence in Chennai

deccanwebtv Jun 25, 2025

AKB Developers & Promoters, a trusted name in Chennai’s real estate landscape, celebrates over 36 years of delivering legally clear, high-quality residential developments. Established in 1991, the company has become a symbol of reliability and customer trust in the city’s growing property market.

A first-generation enterprise now guided by its second generation, AKB has successfully sold over 1.5 million square feet across the Chennai region. With offerings ranging from apartments and villas to premium plotted developments, AKB caters to a broad segment of homebuyers, with prices ranging between ₹20 lakhs and ₹1 crore.
With the launch of its 93rd project, AKB Developers & Promoters continues its mission to provide properties with transparent documentation and uncompromised development standards. Each project is carefully planned to meet the evolving needs of Chennai’s urban homebuyers, with a strong emphasis on infrastructure, connectivity, and value appreciation.

“We believe that trust is built over time, and every square foot we’ve developed in Chennai reflects that belief,” says the company’s leadership. “Our goal is not just to sell property, but to deliver a secure future for families through responsible development.”

With a deep understanding of Chennai’s real estate dynamics and a forward-thinking vision, AKB Developers & Promoters remains committed to shaping communities that last. As the company expands its footprint, it continues to set benchmarks in quality, customer service, and ethical business practices.

For Chennai homebuyers, AKB remains a name synonymous with trust, transparency, and long-term value.

Meril Launches MyClip, India’s First Transcatheter-Edge-to-Edge Repair (TEER) System for Treatment of Severe Mitral Regurgitation

deccanwebtv Jun 25, 2025

Press Release 20^th June 2025: Meril Life Sciences, a leading global med-tech company, marked a significant milestone with the launch of MyClip, India’s first Transcatheter Edge-To-Edge Repair (TEER) system, on June 14. The landmark Structural Heart Innovation event, held at Meril Academy, Vapi (Gujarat) from June 13–15, brought together over 150 Indian interventional cardiologists along with cardiac imaging expert and international stalwarts, including Prof. Ottavio Alfieri (“Father of mitral valve repair”), Prof. Francesco Maisano, and Prof. Agricola, joining global pioneers in edge-to-edge mitral valve repair.

Meril is currently the world’s leading TAVI group following the success of Myval THV and first Indian company to introduce a TEER system, placing the country firmly on the map as an innovator in transcatheter heart valve therapies (with both replacement and repair technology platforms). MyClip introduction demonstrates India’s growing capabilities in structural heart solutions and reflects Meril’s commitment to accessible cutting-edge cardiac care.

MyClip TEER System is designed for patients suffering from severe Mitral Regurgitation (MR) who are at high surgical risk due to pre-existing issues like hypertension, diabetes, obesity, advanced age, physical frailty, enlarged or weak heart, and patients with kidney, lung and liver problems. MR, particularly if untreated, has a devastating mortality rate—over 50% of patients may not survive without timely intervention, and 1-year mortality can be as high as 57%.

The MyClip TEER System enables precise closure of the mitral valve flaps, effectively preventing the backward flow of purified blood into the lungs. The procedure is minimally invasive, & takes approximately one hour, and allows patients to return home within 3–5 days. After discharge, patients can resume daily activities like walking and non-strenuous work within a short period post the procedure.

According to the landmark COAPT Study published in the New England Journal of Medicine (NEJM), patients receiving device-based therapy for mitral regurgitation experienced significantly better outcomes compared to those receiving standard medical treatment. Within 24 months, the hospitalization rate for heart failure was reduced to 35.8% per patient-year in the device group, compared to 67.9% in the control group. Additionally, mortality within the same period was notably lower in the device group, at 29.1%, compared to 46.1% in the control group.

Currently, approximately 150 TEER (Transcatheter Edge-to-Edge Repair) procedures are performed annually in India, with the majority of patients falling in the younger age group (30 – 60). These statistics bring to light a pressing need for early and effective intervention in younger demographics.

The launch of MyClip TEER System marks a transformative moment for structural heart therapy in India. Transcatheter Edge-to-Edge Repair (TEER) therapy has shown significant success over traditional Guideline Directed Medical Therapy (GDMT). MyClip represents a major step forward in India’s cardiovascular treatment landscape.

In his inaugural speech, Sanjeev Bhatt, Senior Vice President of Corporate Strategy at Meril Life Sciences, said, “In India, around 1.5 million people are known to have severe mitral regurgitation. Of these at least 1.2 million are post myocardial infarction (MI or a heart attack) or due to heart failure. Introduction of the MyClip TEER system marks a pivotal shift and we’re witnessing early adoption. Meril’s efforts in training cardiologists and building TEE-based imaging expertise are crucial steps in scaling this life-saving therapy across the country.”

“With MyClip, Meril is reshaping the country’s role in global medtech. This homegrown innovation is a testament to what Indian science, engineering, and clinical collaboration can achieve together. Meril’s nationwide public awareness campaign #TreatmentZarooriHai is in full swing, with brand ambassador MS Dhoni, to educate patients and families about the life-saving value of timely intervention in mitral valve regurgitation,” Mr. Bhatt added.

The two-day Structural Heart Innovation scientific program featured case demonstrations, interactive hands-on workshops, and the presentations leading Interventional Cardiologists and Echocardiologists. The event concluded with a call to build a sustainable M-TEER ecosystem in India, focused on accessibility, clinical excellence, and continuous innovation.

AVR Swarna Mahal Group Marks 97 Years of Family Legacy at Grand PressMeet in Chennai

deccanwebtv Jun 1, 2025

In a landmark celebration of tradition and transformation, the AVR Swarna Mahal Group,
one of South India’s most enduring jewellery houses, hosted a prestigious press meet
today at The Leela Palace, Chennai. The event featured the full leadership of the family-
owned brand—four directors across generations—and welcomed its distinguished brand
ambassador, actor Arvind Swamy, in an atmosphere of pride and forward-looking
purpose.

Celebrating 97 glorious years of family legacy, the event paid homage to the unwavering
values of purity, innovation, and emotional connection that define the AVR Swarna Mahal
Jewellers name today.
Voices of Legacy and Leadership: What the Directors Said
. A.B.S. Sanjjay, Managing Director
“We have continuously invested in design, talent, and technology—not just to grow,
but to grow responsibly. Our customers are family, and we strive to exceed their
expectations every day.”
. S. Saumyha, Joint Managing Director
“At AVR Swarna Mahal, every piece of jewellery is a bridge—connecting generations,
cultures, and sentiments. My vision is to honour our heritage while empowering
women and communities through our journey.”
. A.V.R. Siddhanth, Director
“We are not just retailing jewellery—we are retailing dreams, experiences, and
emotions. With brands like Vendi, Evaglow, and D•REN, we are reshaping how the
next generation experiences luxury.”
 A.V.R. Shree Smaran, Director
“The future is about fusion—of legacy and modernity, of art and technology. As the
youngest generation in this legacy, I carry the weight of tradition with the fire of
innovation.
. Brand Ambassador Arvind Swamy on AVR
“AVR Swarna Mahal is not just a name—it’s a family. The care, the culture, the
craftsmanship—it’s all real. And I’m proud to walk alongside this legacy.”
From the launch of its high jewellery house D•REN to the digital success of Evaglow
Diamonds and the rising popularity of Vendi, the group is poised to become not just a
national name, but a global Indian brand rooted in values.
With 26+ stores, a fast-growing online presence, acclaimed CSR initiatives and nearly a
century of trust, AVR Swarna Mahal Group is scripting the next chapter of brilliance—one
creation at a time.

A Spiritual Legacy Woven Anew, a Cultural Collaboration between Ramraj Cotton and Dushyanth Sridhar.

deccanwebtv May 29, 2025

India, 29 th May, 2025:In a timely convergence of tradition and vision, Ramraj Cotton launches a significant
initiative in association with venerated scholar and cultural exponent Dushyanth Sridhar to popularize the
Acharya Panchakacham Veshti a symbol of spiritual heritage and Indian identity.
This tie-up is not an endorsement of the conventional kind. It is a union of two powers united by a mutual
admiration for Sanatana Dharma, cultural tradition, and the timelessness of classical dress. Ramraj Cotton,
synonymous with the dignity of the veshtis for so long, finds in Dushyanth Sridhar not a spokesperson but a
kindred spirit—a man who breathes and lives the values the company hopes to nurture and honour.
The Acharya Panchakacham Veshti is a garment made with a single-minded intention—to pay tribute to
spiritual lineages and become a ceremonial garment for the wearer who follows the path of wisdom and
dharma. Made with detail and purity, the veshti is no mere article of wearing apparel, but a declaration of
purpose—a sign of one’s affiliation with ageless tradition.
With a profound knowledge and extensive command of Santayana Dharma and his gift for translating
ancient wisdom into contemporary relevance, Dushyanth Sridhar inspires and engages audiences across
generations through insightful discourses on Indian epics and scriptures, position him as a distinguished
voice in the realm of cultural preservation. His involvement is not incidental. It reflects a shared
commitment with Ramraj Cotton to uphold and celebrate India’s sacred traditions while thoughtfully
bringing them into the contemporary consciousness.
The Acharya Panchakacham Veshti stands as a testament to this ethos. Meticulously designed for spiritual
observances, religious ceremonies, and culturally significant gatherings, the veshti transcends its material
form to become a symbol of devotion, discipline, and identity. For those who seek authenticity in
ceremonial attire not just as an expression of custom, but as a continuation of dharma, this collection
occupies a revered place. It is where heritage finds its voice through fabric, and faith is worn with pride.
Speaking about the association, Mr. K.R. Nagarajan, Founder & Culturepreneur, Ramraj Cotton, said,
“Ramraj Cotton is synonymous with veshti. We manufacture and sell over 4,000 varieties of veshtis across
India. Among these, the Panchakacham veshti is specially made for gurus and Acharyas. When we aimed to
take this product beyond Andhra Pradesh and South India to the global stage, Dushyanth Sridhar was the
natural choice. His dedication to spreading Indian tradition worldwide makes him an ideal brand
ambassador for the prestigious Acharya Panchakacham Veshti. His commitment to preserving Indian
culture and Dharma, combined with his ability to connect ancient wisdom with modern life, perfectly
represents our brand.” He added, “The Acharya Panchakacham Veshti is more than just traditional wear; it
is a symbol of our heritage, worn on sacred and festive occasions. I invite every Indian to honour their
roots not only in spirit but also in their attire.”
Dushyanth Sridhar added, “When Goddess Parvati asked Lord Shiva about the essence of the thousand
names, He simply replied that ‘Rama’ was the core. In that spirit, Ramraj Cotton is a brand uniquely blessed
to carry the sacred name ‘Rama’. Over time, we have had many Acharyas who walked this land. Adi
Shankara, Ramanuja, Vedanta Desika, Madhvacharya, and more recently, the revered Kanchi
Mahaperiyava have all walked this path and shown us the way. It is indeed a matter of pride that Ramraj
Cotton honours such a lineage through their Acharya Veshtis. I believe that to nurture and encourage our
culture, today’s youth must embrace such traditional attire and uphold the values our ancestors lived by.”