Pollachi, Tamil Nadu | POLLACHI, INDIA — From overcoming early setbacks to revolutionizing coconut value chains, Mr. C.M. Kamaraj has built Sakthi Coco Products into a global benchmark. What began in 1981 as Tamil Nadu’s first mechanized coir export unit now drives India’s ₹30,000+ crore coconut industry with breakthrough innovations that command international attention.
Industry Transformation Journey
• 1981: Founded by MBA industrialist Mr. Kamaraj, pioneering automated coir exports
• 1983: Supplied premium coconut powder to Britannia, establishing quality credentials
• 2002: Converted coir waste into Coco Peat (horticultural substrate) with Tamil Nadu Agricultural University, becoming India’s first exporter to EU/Australia
• 2003: Launched India’s first bottled tender coconut water with R&D support from Coconut Development Board & Defence Food Research Laboratory
Award-Winning Leadership
• Mr. Kamaraj served 18 years on Indian government coconut/coir boards
• Honors:
o National recognition for coconut shell ice cream cups at Barcelona Olympics
o Repeated “Best Exporter” awards (Coir Board & MSME Ministry)
o Chairman, All India Coir/Coconut Products Manufacturers Association
Product Portfolio
Food & Beverages Coir & Specialty
- Tender Coconut Water (200ml) • Coco Peat
- Virgin Coconut Oil (500ml) • Coir Fiber
- Coconut Powder (25kg/200g) • Coconut Shell Tableware
- Low-Glycemic Coconut Sugar • Private Label Manufacturing
- Coconut Milk Cream
- Coconutta Juices (10 flavors with Nata de Coco)
Global Footprint
• 📦 Exports: 20+ countries (EU, GCC, Australia, Southeast Asia)
• 🏭 Production:
o 100,000+ bottles daily (tender coconut water)
o 50,000+ bottles (fruit pulp blends)
o 10,000 kg/day processing capacity (from 500 kg in 1980)
• 💡 Innovations:
o CocoHeal – Diabetic wound care sheets (President & Prime Minister award recipient)
o Zero-waste coconut utilization
Market Differentiation
• Regional Advantage: Sources 400ml-yield coconuts exclusively from Pollachi’s TJ Variety plantations
• Global Brands: “Tender Cocoa” (India), “Tender Wonder” (GCC markets)
• Shelf-Life Tech: Hot-fill pasteurization (72°C) enables 1-year stability
Challenges & Advocacy
• Operational: Seasonal shifts (1-3 shifts based on harvest cycles)
• Policy: Advocating GST reduction from 12% on health beverages to support farmers
• Logistics: Localized sourcing within 40km radius to minimize transport waste
• Contact :
• SAKTHI COCO PRODUCTS
Unit No. 9/2, Sakthi Industrial Estate
Udumalpet Road, Pollachi-642003, Tamil Nadu
Phone: +91 4259 236890, 236053
Mobile: +91 77081 87878, 98422 51234
Email: sakthicoco@sakthicoco.com, sakthifibreproducts@gmail.com
• Web – http://sakthi-coir.com/
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