. Noted Tamil Actor Vikram Prabhu of Kumki fame recommended many youngsters to have regular healthy lifestyle and fitness routines to arrest cardiac complications .Cancer patient wins the first prize for uniquely amplifying heart health through his interesting Instagram reel.
Chennai, October 21, 2023 – Prashanth Hospitals, a leading super-speciality hospital in Chennai, successfully culminated its impactful тАШSave Young HeartsтАЩ 2023 digital campaign, in continuation with the major hit campaign of 2022, designed to raise awareness about cardiac wellness and encourage healthy lifestyles among the youth to prevent cardiac complications and heart attacks. The grand finale event featured distinguished guests and renowned cardiologists from Prashanth Hospitals who delivered key insights on stress management, healthy eating, and lifestyle choices crucial for cardiac well-being. Grandson of the legendary actor Chevalier Sivaji Ganesan and well-known Tamil actor Vikram Prabhu of the national award winning Kumki and Tamil blockbuster Ponniyin Selvan fame, extended his heartfelt congratulations as the eventтАЩs chief guest to the award winners and participants of the short video contest, recognizing their outstanding creative contributions in promoting cardiac wellness and encouraging a heart-healthy lifestyle. Prashanth Hospitals’ team of expert cardiologists shared their perspectives on the pressing need to de-stress, adopt a balanced diet, and make positive lifestyle choices to safeguard against cardiac issues. Their insights shed light on the gravity of frequent cardiac arrests among young individuals in recent times. The event included a recognition ceremony for the winners of the short video/reels contest, who have demonstrated exceptional creativity in advocating for cardiac wellness and healthy living. Overall, there were a total of more than 100 entries that innovatively resonated the trending topic on Instagram which aided in creating a mega awareness amongst the targeted audience. The first prize was awarded to a cancer patient Mr. Sivamani Kannan with a handsome cash reward of Rs.1 lakh for brilliantly conveying the intended message by depicting the rising cardiac complications in a smart and impactful manner. The second prize Rs.50,000 was awarded to Mr. Jeevan for creating a compelling video on preventive measures for heart health. Dr. Prashanth Krishna, Managing Director of Prashanth Hospitals, Chennai, emphasized, “Our unwavering commitment is to protect the hearts of our youth and ensure a healthier future. Increased awareness and lifestyle changes are instrumental in preventing heart attacks. Engaging with young individuals and the broader social media community is the key. Through this competition, we aim to convey the message of preventing cardiac arrests and fostering a heart- healthy lifestyle. We are delighted by the overwhelming response to this campaign and the tremendous support from celebrity influencers.”
Addressing the audience on the significance of being aware and alert of cardiac wellness, Senior Cardiologist, Dr. Kathiresan commented “The healthy lifestyle changes should be imbibed right from the school. There should be a continuous campaign for the public by professional organisations and the government. Long term environmental changes are also needed. We must immediately seek medical help when we face even the slightest signs and symptoms of cardiac complications like a heart burn, radiating pain in hands and shoulders, and a sense of discomfort in the heart or breathing. “Prashanth HospitalsтАЩ тАШSave Young HeartsтАЩ digital campaign reached out to a wide audience across various social media platforms, empowering young individuals to take proactive steps in preventing cardiac complications. Given the growing concern of heart disease among the younger generation, the campaign’s mission was to educate, inspire change, and drive the importance of heart health through innovative social media initiatives. The Grand Finale of this campaign was organized at Crest Club, Phoenix Marketcity, Chennai. The “Save Young Hearts Reels Contest” served as a platform for open discussions, creative engagement, and debates focused on preventing the increasing incidents of heart attacks.
200 women bikers hit the road to spread awareness on breast cancer
Chennai, 22nd October 2023: Kauvery Hospital Alwarpet and Vadapalani Chennai, a unit of Kauvery Group of Hospitals, a leading multispecialty healthcare chain in Tamil Nadu organized a bike rally along with Women Motosport Club, to create awareness on breast cancer. The rally was flagged off from Kauvery Hospital Vadapalani by Thiru Prabhakara Raja, MLA Virugambakkam Constituency and Thiru Suresh Kumar, IAS and Mr Kingsley Director of Operations, Kauvery Hospital Vadapalani. The rally culminated at RA Puram Corporation Playground where the bikers were felicitated.
тАЬAlmost 60% of women visit the hospital when they have reached the advanced stage of cancer. It is important to be aware of the early signs and symptoms of breast cancer to help in early diagnosis and better outcomes. Therefore, every year the aim is to create awareness on early detection, symptoms/signs and self-examination. We are pleased to associate with Women Motosport Club for the noble initiative, Dr Iyappan Ponnuswamy Medical Director Kauvery Hospital Chennai.
тАЬKauvery Hospital has been at the forefront of diagnosing and treating cancers across all age groups. The Kauvery Cancer Institute is equipped with highly trained surgical, medical and radiation oncologists who provide advanced care with state of the art infrastructure. We also believe that prevention is better than cure, and as part of our commitment and giving back to the society we have been organizing awareness initiatives which also includes free mammogram screening in different regions of the state.,тАЭ said Dr Aravindan Selvaraj Co-Founder and Executive Director Kauvery Group of Hospitals.
The event was presided over by Thiru Ma Subramaniam, HonтАЩble Minister of Healthy and Family Welfare Govt of Tamil Nadu, Thiru Dayanidhi Maran , Member of Parliament and Secretary DMK Sports Wing, Thiru Mylai Dha Velu, MLA , Mylapore Constituency., Dr AN Vaidhyswaran, Senior Consultant and Director Radiation Oncology Kauvery Hospital Main Alwarpet , Dr Mahesh Kumar Medical Superintendent Kauvery Hospital Alwarpet, Thirumathi C Latha. Secretary Tamil Nadu Athletic Association Joint Secretary , Athletic Federation of India and Ms Nivetha Jessica President, Women Motorsport Club.
A Mammogram Van was also stationed at the program to encourage screening for breast cancer.
deccanwebtv 
